Asura created the LPR software that adapts to any data collection system to
enable license plate recognition as core technology for traffic and parking
management, correlating with Security and ITS industries.

ARU Plug and Play LPR

The higher standard in license plate reading.
The Asura Recognition Unit (ARU) is a plug and play application enabling LPR in any new or existing traffic or parking management system. It has been designed to fit any kind of business application without development. ARU connects easily to IP cameras of any brand or video management systems (VMS), processes the video stream, performs vehicle detection and OCR and returns the results in a database or easily processed format.


Access control, enforcement and revenue collection assigned to vehicles.
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E-tolling and road toll applications based on license plate registration.
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Collecting information for tracking back security breaches.
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ITS and traffic enforcement

Identifying vehicles by registration number and country - with 98%+ accuracy.
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Why ARU?

Plug & Play


Plug&Play – MMR integration made as easy as installing an application

Integration without development

Economical = easy setup saves time and money

Camera agnostic


Camera-agnostic – Works with any camera regardless of manufacturer

40+ camera options pre-set

 Flexibility = efficient vendor risk management

Worldwide recognition


98%+ recognition rate on a global scale

Global LP/vehicle recognition

Innovation = deep learning algorithm based VA

Build leaner, budget-conscious LPR systems with ARU

Multi lane processing means less cameras. It saves you the cost of purchase, installation and maintenance.

No trigger / sensors needed. Save the cost of additional hardware equipment on traffic sensors for triggering.

Integration-readiness. Fast and efficient setup and operation. No need to develop based on Software Libraries or SDK-s.



Vehicle list

Connects to any IP camera and various image sources including video and image files. It can adapt to multiple streaming formats as well such as MJPEG or H264.

Multi camera handling

In case multiple cameras are monitoring a lane, front and rear license plate results for the same vehicle are automatically sorted into a single final result.

Data storing

Stores data of license plates in an easily applicable database, in various file formats or pushes them to the business application directly on demand.

ARU is a unique LPR and vehicle identification software. Read more information about technical details of its features.

Experience Asura Recognition Unit (ARU)!

Application Fields


Access control, enforcement and revenue collection assigned by license plate numbers. 

User experience in parking is becoming a decisive factor while today’s technology allows full automatization of access control and parking enforcement creating the essential setup for a smooth user experience.  Maximizing the usability of a parking facility is not possible without identifying each vehicle automatically. This also enables you to maximize revenue and minimize the cost of operation letting the operators/owners have a quicker return on their investment and also lowering the risk of operation. Whether it is about maximizing profit or security, the Plug ‘n Play LPR solution is a must have requirement in optimizing the operation of parking facilities whether loctaed in a shopping mall, hotel, university, public parking spots or any governmental or commercial parking lot. 


Facilitate collecting information for backtracking security breaches with LPR. 

Creating reports and tracing back security breaches involving vehicles, is much easier when supported by LPR. Creating security centers based on LPR – with or without access control – are the essentials of setting up vehicle entry and exit points. Technology allows you to secure and monitor areas previously left unprotected such as parking lots, condominiums’ access points, university-, hospital- and governmental facilities allowing traffic. LPR as the backbone for your security operation leads to a more comprehensive approach even across multiple sites and requirements.


E-tolling and road toll applications based on license plate registration. 

The costs involved with the lack of automation (e.g.: manual checking) in a tolling project makes the introduction of LPR technology inevitable. The general fetures required today are registration, payment plans and user experience in tolling, which is most easily delivered with a system that identifies vehicles by registration (plate) number. An LPR solution for a tolling application is optimal when on one hand it maximizes correct recognition rates and on the other hand it enables usage in multiple schemes, be it on premises for local processing installed on tolling gantries or supporting virtual environments and back-office applications. 

ITS and traffic enforcement

Identifying vehicles by registration number and country with 98%+ accuracy.

ITS (Intelligent Traffic System) solutions and traffic enforcement require maximal accuracy vehicle identification. These applications often require complex systems combined with hardware sensors to maximize hit-rate. There are other solutions however, built 100% on video analytics, that reach this – or even higher – accuracy – and operate with much higher efficiency. Preventing accidents, enforcing violations and collecting data with a system built around or bundled with Plug ‘n Play LPR software can reach a higher level of efficiency in an overall more budget-conscious and leaner solution.  

Experience the Plug And Play LPR first hand!

A live or (online) demonstration is arguably the best way to discover a solution.